The retailer can then find each planogram in the store, they can show the visualization of the messaging for a given season, an event, evaluate it and create the right messaging.
They can use planograms but not across the entire store. This is a key differentiator from other competitors in the field. Because our system is so closely tied to our planogramming and our floor planning applications, every single planogram would be an interactive planogram taken from a planogram system.
Symphony RetailAI can help create a replica store environment wherein they can layout the messaging for that season across the entire store. Whether you’re a retailer or CPG, virtual reality should be your reality.Ĭonsider a retailer that wants to refine and enhance the messaging in its store. Say hello to saving money, eliminating repetition and a new view of the efficiencies that only VR can bring. Say goodbye to setting up physical test spaces that waste precious time and energy. And like everything we do, it’s easy to use. Environments where you can observe and understand shopping behaviors. Unlike any others in FMCG, our platform interacts with all the components you use to create the most engaging customer environments, including Symphony RetailAI’s macro floor planning, shelf planning and assortment applications and industry leading research survey engines. We know that your customers are looking for more engaging and personalized shopping experiences. Symphony RetailAI is unique in virtual reality You’ll maximize space and generate better configurations in the category and aisle. You’ll validate and quantify the impact of new planograms, points of sale, store concepts that you create. If you’re a CPG manufacturer, VR can make your vision of your retailers’ environments come to life. One that allows you to create new types of store environments to meet the challenges of the changing consumer. One that seamlessly interacts with floor plans and planograms and shopper marketing activation. How can they be most efficient? Save time and money? Remove the guesswork from their strategy and execution? And bring enhanced customer experiences into the store? Virtual reality: validation for retailers and CPGsĪs a retailer, imagine a new way of working using VR technology. We go beyond the technology itself and start with a deep understanding of the issues facing our retail and consumer packaged goods (CPG) customers.
At Symphony RetailAI, we use our virtual reality (VR) technology to help our customers see through the eyes of their customers.
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